
Synopsis
How to Make It in America (2010) is an HBO comedy-drama about New York hustle that you can watch online on iFILM. Ben and Cam are two guys barely into their twenties, floating between the fashion scene, the right parties and a little under-the-counter reselling — anything but a nine-to-five.
What they have is taste, contacts and nerve. What they don't have is money, or a plan. The dream is their own denim label; the obstacle is the entire city standing between them and a first run of fabric — lenders, wholesalers, ex-girlfriends, Cam's cousin Rene pushing his energy drink, and the well-connected Domingo who knows a guy for everything. Each episode is another scheme that almost lands.
Bryan Greenberg, Victor Rasuk, Lake Bell and rapper Kid Cudi anchor a cast steered by a rotating bench of directors, Julian Farino among them. The show ran just two short seasons before quietly bowing out, but it stays a fond love letter to the city and to the age when you're certain you'll break through. One for anyone missing the texture of late-2000s downtown Manhattan. Stream How to Make It in America (2010) online on iFILM.
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